Thought Leader Series: Marketing Tips for Your New Home Inspection Business

- . Place ads in local and regional newspapers. Many papers are circulated in businesses and restaurants, as well as delivered via personal subscriptions, so the reach can be significant. Potential customers need to know you exist in order to use your services ..More

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4 Reasons Pre-Inspection Agreements Matter

- . Compare it to the way that you do business, and to the Standards that you follow. Then you can mold it into something that’s yours. You can likely find a pre-inspection agreement template online, but it’s a good idea to go over it with a fine-tooth comb before using it for your own business ..More

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Should You Use Social Media to Promote Your Business?

- . Seven posts will most likely fall on deaf (or bored) ears if the posts are about the most fascinating lint deposits you’ve ever found in a dryer hose. But talk about something that piques interest, such as which home defects can cause the most expensive damage, and you’ll gain a reader or two. For any of this to work, you have to offer valuable content to your audience ..More

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All About Air Conditioning

- . Defects might be obvious, with physical damage, or not so obvious, with defective electronics, leaks, or a number of other problems. Some defects only deal with an overgrowth of vines and similar neglect. Air conditioning is easy to operate, but there’s a lot going on inside ..More

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5 Questions Your Inspection Customers Will Probably Ask

- Home buyers are usually anxious to learn about the condition of the house, and can’t wait to get the home inspection report. In some cases, the report will determine whether or not the buyer proceeds with the purchase at all. Explaining up front that you inspect and then report the existing condition of a house, and that you don’t grade it, can help avoid a lot of confusion. ..More

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